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The value I bringSome call me 'The User Whisperer' as I'm good at getting inside the user's head. But I'm just a regular guy with a knack for crafting human-centered copy that helps users navigate their digital products. My words provide clarity and guidance at every touchpoint: onboarding, buttons, in-app messages, tooltips, push notifications—you name it. Or better yet, I'll name it ;)
More than just a pretty interface
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The people have spoken
Nice things former managers and colleagues have said about me. Aw shucks, you guys!
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Yoni’s expertise in crafting clear, concise, and compelling copy significantly enhanced the user experience and unified the tone of voice within our product. He consistently achieved a balance between technical precision and simplicity, all while remaining true to our brand's voice.
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Yoni is a UX writer with a strong talent for clear, concise, conversational writing. He demonstrates genuine empathy and user-centric thinking, always putting the needs of the user first.
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Yoni is an amazing UX writer and a pleasure to work with. His ability to adapt to a wide range of writing styles from more technical text to casual copy is incredible!
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Yoni is a truly collaborative partner throughout the creative process, bringing a fresh perspective and new ideas to the table.
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Yoni quickly picked up the Waze voice and tone, and showed skill in turning complex technical concepts into clear, user-friendly copy.
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Not only is Yoni an excellent writer, he has great ideas worthy of implementation. The projects in which we worked together brought fantastic results and many conversions.
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Yoni is one of the highest quality writers with whom I've worked over my career. I always appreciated his clever turns of phrase and natural storytelling abilities. He gave personality to our emails, blog and by-lined articles, among other content pieces.
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A refined, high-caliber writer, Yoni is able to write in a clear, concise, and persuasive manner. He shows strength in capturing a brand’s voice and tone, striking the right balance between informative and entertaining.
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Yoni has a terrific ability to match his writing style to the task at hand; a fun blog post, serious education piece, or engaging landing page all matched the brand voice, while showing the necessary control and structure to provide true benefit to the end user.
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Yoni has a way with words like no one I have ever met before! He fully dedicates himself to every piece of content he is assigned and meticulously makes sure that every word, from beginning to end, is the best it can be. You will never get a piece of content from Yoni that isn't top quality.
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Writing is Yoni's calling and he approaches it with dedication and determination, continuously striving for perfection.
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Yoni is an excellent copywriter who consistently delivers fresh, original and eye-catching copy. He is able to write in many different styles and formats, for both B2B and B2C.
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Yoni is incredibly creative by nature. He's an excellent writer with an unmistakable writing style.
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Let's interface!
I'm always happy to talk career opportunities or just to nerd out over the wording of a CTA
m: (+972) 52 836 7133
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